Building A Future in Farming
Still in the Family
Focusing on Customers
Life in Southwest Missouri provides many opportunities to be part of the local agriculture.
Genetics for the Future
At the ripe old age of 9, Scott Bass already had the heart of a cattleman. He mowed yards and earned enough money to buy his first two calves from his grandpa for $100 each. Scott said, “The best thing you can do is teach a kid the value of a dollar.”
Breeding by Appointment
When Darrel and Anita Franson started Shiloh Land and Cattle Company in Lawrence County nearly 19 years ago, their commercial herd consisted of 50 mismatched cows.
The Unintended Cattleman
The Numbers Don’t Lie
“Life’s about learning,” explained Barry Slayton. “If you’re not learning you are going backwards – and that applies to all areas of life these days.”
Demanding Performance
Milking for More
Approaching the 420 acres known as The Milkey Mile, west of Highway 39 between Stockton and Greenfield, Mo., it doesn’t immediately look like a dairy. Several outbuildings, grain bins and a building that could be the milking parlor; but none of the typical black-and-whites were seen right away.
Marketing Matters
Mark and Kathy Windsor learned the business side of buying, selling and marketing in their original enterprise, National TV Sales and Rental in Lebanon, Mo. This past January, they turned that business over to two of their grown children, son, Aaron Windsor and his wife, and daughter, Michelle Jackson and her husband. Now they are working on applying those same lessons to their cattle business in eastern Laclede County.










