Berryville Equipment
Owners: David Slone, Travis Wood and John Scott
Salesman: Barry Magee (pictured)
Location: Berryville, Ark.
History: “The store has been in business for 13 years and at this location 8 1/2 when we moved from across the street and down the road a bit. The business is owned by David Slone, Travis Wood and John Scott, with John serving as the managing partner. We are part of Kubota of Northwest Arkansas which includes Springdale Tractor, Northwest Farm and Lawn, Grand Lake in Oklahoma and us. We are the largest Kubota dealer in the United States by unit sales, and I have been a salesman here for seven years.”
Services: “We have a full line of Kubota products from 18 hp lawnmower/small tractors, usually used for 2 to 3 acres, up to 135 hp tractors which are strictly used in farming. We have a specific clientele so that half of our business is lawnmowers, brush hogs, RTVs and tractors of less than 50 hp while the other half is 70 to 100 hp tractors. We also have Land Pride implements, which focuses on brush hogs, rotary cutters and box blades. We sell Bushwhacker which is strictly brush hogs and we have a service department for all brands. If it’s a piece of equipment, we work on it regardless of size or brand and can get parts for anything. Nonetheless Kubota products comprise the biggest part of our shop business.”
Philosophy: “Our philosophy is to sell for the lowest cost because a large part of our clientele are retirees who are real price checkers. As a result of our prices we sell nationwide. The owners always want to be the nation’s largest seller, and the lower price makes us that way. The other part of our philosophy is to make sure that we treat everyone fairly and well. Consequently our low prices and fairness help us maintain a large part of the market share year after year.”
Story and Photo by Terry Ropp